Recent Work

Tourism Authority of Thailand print campaign

Singapore Grand Prix TVC

Pond's "Love Stories" Case Study

Pond's "7 Days to Love" TV Campaign

Pond's "Love Conquers All" Webisodes

Pond's "The Diary" TV Campaign

Pond's "The Diary" Print Campaign

Pond's Anti-Spot Serum TVC

older work
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the creative directors


Prior to founding The Naïve Network Ian Thomson & Evan Burford held senior creative director positions at some of the biggest advertising agencies in Asia including Ogilvy & Mather, Saatchi & Saatchi, DDB and DYR.

As a creative team they have created and launched campaigns for many of the world’s leading global brands and have worked in Singapore, Thailand, Japan, Hong Kong, India, Indonesia, Vietnam, Malaysia, China and Australia.

Together they have worked on 76 leading brands for 47 blue chip companies in over 40 advertising categories.

With extensive experience of creative marketing in Asia the partners have also built an extensive network of creative collaborators including: freelance copywriters, freelance art directors, designers, as well as multimedia and digital specialists.

It is these experts, with their broad range of creative skills that enables us to bring truly integrated teams to bear on our client’s marketing problems.